Description

Luhrs Boats history can be traced back to the 1830’s when a a man by the name of Henry Luhrs immigrated to the United States from Germany. Henry almost immediately became involved in he marine trade upon his arrival, supplying ships in New York City. Luhrs eventually owned his own chandlery, selling supplies and equipment for boats and ships and he even bought a ship of his own, The Sophia R. Luhrs. His grandson, another Henry, shared the same love of the sea and continued the family heritage by building and repairing boats on the New Jersey coast.

Over the years, Luhrs as become a worldwide Icon of true blue water fishing and cruising boats. With its presence in markets all over the world and with one of the highest Brand loyalty in the industry.